This was also Pakistan [ 5.3 ]


A 1973 press ad of the United Bank of Pakistan (UBL). It was one of the largest private banks in the country but was nationalised by the Z A. Bhutto regime in 1972 that won the 1970 election (in West Pakistan) on a socialist manifesto. Which is why modern socialist and pro-working-class imagery is used in this particular ad.
·

ALSO PAKISTAN: THE FINAL 

·

by Nadeem F. Paracha

·

The Also Pakistan series was to conclude much earlier. But the kind of popular interest that it attracted from readers from within and outside Pakistan, prompted the making of a few more sequels of this photo feature.

It took more than two years to research and to compile this series. Hours were spent going through old newspapers and magazines tucked away safely in Dawn’s archives section. Politicians, sportsmen, artistes and friends were approached to share with us images that would capture the political and cultural zeitgeist of what Pakistan was like between 1947 and 1977.

A Pakistan that was a very different creature compared to what it started to mutate into from the 1980s onwards.

In this final installment of the Also Pakistan series, we share with you the last bits left in the arsenal of images that we were able to collect in the last couple of years.

Images of a strange, alien place that was also called Pakistan.

(more…)

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This was also Pakistan [ 5.2 ]


European ‘Earthwalkers’ in Islamabad, 1973. They had arrived in the Pakistan capital to raise awareness about environmental issues.
·

ALSO PAKISTAN: THE FINAL 

·

by Nadeem F. Paracha

·

The Also Pakistan series was to conclude much earlier. But the kind of popular interest that it attracted from readers from within and outside Pakistan, prompted the making of a few more sequels of this photo feature.

It took more than two years to research and to compile this series. Hours were spent going through old newspapers and magazines tucked away safely in Dawn’s archives section. Politicians, sportsmen, artistes and friends were approached to share with us images that would capture the political and cultural zeitgeist of what Pakistan was like between 1947 and 1977.

A Pakistan that was a very different creature compared to what it started to mutate into from the 1980s onwards.

In this final installment of the Also Pakistan series, we share with you the last bits left in the arsenal of images that we were able to collect in the last couple of years.

Images of a strange, alien place that was also called Pakistan.

(more…)

This was also Pakistan [ 5.1 ]


Rare photo of the founder of Pakistan, Muhammad Ali Jinnah, shaking hands with future Baloch nationalist leader, Nawab Akbar Bugti, in Quetta, in 1948. In the 1950s and 1960s, Bugti became a critic of the state and joined Sindhi, Baloch, Bengali and Pashtun nationalists to oppose the government of Pakistan.
In the 1970s, however, he sided with the state and the populist government of Z. A. Bhutto during the third Balochistan insurgency against the government and the Pakistan Army and was made the Governor of Balochistan.
Twenty years later Bugti once again turned anti-state, and in the early 2000s helped revive an armed insurgency in Balochistan. He was eventually assassinated by the Pakistan military in 2006 in a missile attack.
·

ALSO PAKISTAN: THE FINAL 

·

by Nadeem F. Paracha

·

The Also Pakistan series was to conclude much earlier. But the kind of popular interest that it attracted from readers from within and outside Pakistan, prompted the making of a few more sequels of this photo feature.

It took more than two years to research and to compile this series. Hours were spent going through old newspapers and magazines tucked away safely in Dawn’s archives section. Politicians, sportsmen, artistes and friends were approached to share with us images that would capture the political and cultural zeitgeist of what Pakistan was like between 1947 and 1977.

A Pakistan that was a very different creature compared to what it started to mutate into from the 1980s onwards.

In this final installment of the Also Pakistan series, we share with you the last bits left in the arsenal of images that we were able to collect in the last couple of years.

Images of a strange, alien place that was also called Pakistan.

(more…)

This was also Pakistan [4.2]




A 1960s shot of Karachi’s famous Hotel Metropole, which was famous for its night clubs and bars. The hotel today is being torn down and turned into a shopping and office complex. Half of it has already been turned into a ‘wedding garden.’ Behind it was the Palace Cinema that was extremely popular with college and university students. The cinema was torn down in the 1980s and has since been operating as a ‘marriage hall.’

·

THIS  WAS ALSO PAKISTAN

·

by Nadeem F. Paracha

·

1 9 6 0’s

A bar band performing at the Hotel Metropole in the 1960s.

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Wife of US President J. F. Kennedy, Jacqueline Kennedy (right), enjoying a camel ride in Karachi during her visit to the city in 1961.

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A 1965 tourism brochure published by the government for tourists interested in visiting the historic Gandhara site (for ancient Buddhist art and artifacts) in the KPK province (formerly NWFP).

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Pakistani models posing as Punjab’s village womenfolk during an international cultural exchange event in 1969.

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Pakistan’s first tennis star and Davis Cup winner, Haroon Rahim (fourth from top left) with American and British Davis Cup players (1970, Karachi). Rahim got into America’s prestigious UCLA and continued representing Pakistan in various international tournaments. However, sometime in 1977 Rahim married an American girl and moved to the US. But within a few years he cut all contact with his family and vanished. His family never heard from him again.

1 9 7 0

A 1970 American magazine ad for Palizzie Shoes. The caption reads: No Karachi Cobra in my size?’
Shoes made from real snake skin imported by western countries from Pakistan (especially Sindh) were hugely popular with the Western fashionistas till clothing and shoes made with real animal skins and furs were thankfully banned.

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A 1970 press ad of a perfume named after Lahore’s historic Shalimar Garden.

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From 1970 till about 1985, T-shirts of most famous Western rock and pop groups were almost all made and exported from Pakistan. T-Shirt makers in Pakistan got orders from the management and marketers representing major rock musicians such as Rolling Stone, Pink Floyd, Fleetwood Mac, Eagles, Aerosmith, etc, and thousands of these T-Shirts were exported to the US and the UK and ended up being sold outside concert halls and arenas in various Western countries.

1 9 7 1

The Pakistan film industry began growing expediently in the 1960s and reached a peak in the 1970s, before pattering out in the 1980s and ultimately collapsing from the 1990s onwards.
However, the industry entered the 1970s with vigour and confidence, wanting to ‘internationalise’ Pakistani films by getting into joint projects with Turkish, Iranian, Greek and film industries of various other countries.
One of the first projects in this regard was the 1971 film, ‘Operation Karachi’ (see poster) – a steamy thriller with a pop soundtrack punctuated by bouncy numbers by famous Pakistani singers Ahmad Rushdi and Runa Laila.
The film was a massive hit, especially on the screens of Karachi and Lahore’s open drive-in cinemas.

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A 1971 photo of a young (Bengali) Pakistan army officer who switched sides and joined the East Pakistan rebels against the Pakistan Army. The Pakistan army was defeated by the Bengali nationalists and the Indian armed forces in December 1971. In 1972, East Pakistan became Bangladesh.

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A 1972 T-Shirt of famous British progressive-rock group, Jethro Tull that was made in Pakistan …

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Prime Minister, Z A. Bhutto, relaxing with his daughters, Sanam (left) and Benazir (back), at their residence in Clifton, Karachi (1973).

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A 1973 PIA brochure promoting tourism to the site of one of the oldest civilizations in the world, the Mohenjodaro (located in the Sindh province of Pakistan). In the late 1960s and early 1970s, the tourist traffic from abroad and from within Pakistan to Mohenjodaro grew rapidly, so much so that the government built an airport, rest houses and small hotels near the site and began running regular flights there. However, ever since the 1990s, the number of tourists to the site steadily declined and so did the number of flights.

1 9 7 3


1973 shot of a mass of film enthusiasts gathered outside the famous Nishat Cinema in Karachi to watch ‘7 Voyages of Sindbad’. Just behind the main hoarding is a smaller board advertising the ‘coming soon’ flick, ‘Game of Death’ staring Martial Arts expert and movie star, Bruce Lee.
Just like they did around the world, Bruce Lee films also became hugely popular with Pakistani audiences. They played to packed houses, especially at Nishat, a movie theatre that was inaugurated by the sister of Pakistan’s founder, Muhammad Ali Jinnah, but burned down by a mob of religious fanatics in September 2012.

1 9 7 3

A Pakistani family waiting for transport after attending a function at Karachi’s Beach Luxury Hotel in 1973.

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Urdu newspaper photo of the wife of Prime Minister Zulfikar Ali Bhutto, Nusrat Bhutto (third from right) with a group of Pakistani ‘supermodels’  at a launch party of a film in 1973.

American Secretary of State, Henry Kissinger, escorting Pakistan’s First Lady, Nusrat Bhutto, to a banquet at the White House. Begum Nusrat was accompanying her husband, Z A. Bhutto, on his visit to the United States.

1 9 7 4

A 1974 menu card of PIA’s international flights.

1 9 7 4

A 1974 photo showing a young boy in stylish ‘bell bottoms’ filling the tank of a Vespa motorbike as a young school girl walks home in Lahore.

1 9 7 4

A 1974 anti-Ahmadi wall-chalking in the Pakistani city of Sargodah. Religious parties went on a rampage against Ahmadis and their property, demanding that the community be declared as non-Muslim. Prime Minister Zulfikar Ali Bhutto, though heading a supposedly ‘socialist’ and ‘progressive’ government, capitulated and agreed to the demand of the religious parties. Ahmadis were declared non-Muslim and a minority group. The community has continued to face violence and harassment from conservative and radical religious outfits.

1 9 7 4

Ibn-e-Safi was Pakistan’s most prolific and popular suspense novelists. He wrote over 200 such novels and amazingly, almost each one became a best-seller. Since his novels were immensely popular among the youth and full of action, exotic locations and characters, it was only natural that a Pakistani film-maker would turn at least one of them into a film.
Director Qamar Zaidi combined stories from various Safi novels and came up with the 1974 film, ‘Dhamaka.’ (See poster).
Though a relative success at the box-office, the film was a bizarre mix of action sequences ripped off from steamy American ‘blacxploitation’ farces, raunchy hippie imagery and proto-disco tunes.
Apart from starring the Pakistani film industry’s well-known names, Shabnam and Rehman, the film also saw debuts by Javed Sheikh (who would go on to become a famous TV and film actor and director) and singer, Alamgir.
In 1977, PTV also shot a series based on Safi novels (starring TV and film actor, Qavi), but after the Bhutto regime was toppled in July 1977, the military government of Ziaul Haq disallowed the running of the series because it thought it was ‘vulgar.’
In 1980, Safi, after suffering a nervous breakdown (he had also suffered a breakdown in 1960), depression and family problems, died at the age of 52. But his books continued to be reprinted and sell big.

1 9  7 4

A group of hippie travellers enjoying Pakistani beer at a rest house in North Pakistan (1974).

1 9  7 4

Western tourists pose with a group of locals outside a rest house in Ziarat in Balochistan (1974).

1 9  7 4

A group of Western tourists push a broken-down truck on Lahore’s Grand Trunk Road (1974).

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Folk music and art and fashion aesthetics of Pakistan’s various ethnicities were aggressively promoted by the government in the 1970s. Eventually some designers fused these aesthetics with the flamboyant, modern fashion sense of the era and created a fashion called ‘Folkwear.’ The above picture shows the cover of a 1975 brochure promoting Pakistani designed and produced ‘Folkwear’ for women.
 

1 9  7 5

Western tourists entering Pakistan from Afghanistan on a bus in 1975.

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A young woman plays with school children at a Mela at Karachi’s recreational outlet ‘Playland’ in 1975. Playland was torn down in the late 1990s.

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A western tourist dressed like a local poses with a group of Pushtun children (and a man) outside a shop in the Bara area of KPK province (1975).

1 9 7 5

A video grab from PTV’s live transmission of a wrestling match between top Pakistani wrestler, Akram Bholu, and Japanese wrestler, Anokhi in 1975. The match that took place in Pakistan was watched by thousands of people in the ground and by millions on TV. It was also telecasted live in Japan

 

1 9 7 7

A rare photo of future MQM chief, Altaf Hussain (fifth from left), with friends outside the Arts Department of the University of Karachi in 1977.

1 9 7 8

A group photo of Pakistani and Iranian mountaineers outside a hotel in Islamabad in 1978. The group would go on to successfully climb the K2 Mountain.

1 9 7 8

Imran Khan signing an autograph for a young fan in Lahore just before the start of the Pakistan-India series of 1978.

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Imran Khan relaxing during Pakistan cricket team’s tour of India in 1979.

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A 1979 L.A. Times cartoon published after the Zia dictatorship executed former Prime Minister, Z A. Bhutto. Zia is shown doing a ballet of sorts over Bhutto’s disembodied head.

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A 1980 photograph of various Afghan Islamist groups in Peshawar that began gathering in Pakistan after the Soviet Union invaded Afghanistan in December 1979.

Concluded.

Previous:  This was also Pakistan [4.1]

Page  1  

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Nadeem F. Paracha is a cultural critic and senior columnist for Dawn Newspaper and Dawn.com

You might also like: 

This was also Pakistan [ 3.1 ],  This was also Pakistan [ 3.2 ]Picturing Pakistan’s Past, [2.1] Picturing Pakistan’s Past, [ 2.2 ] Those were the days my friend [1.1]Once Upon A Time in Pakistan…[1.2 ]Once Upon A Time in Pakistan… [1.3 ]
Source of text and all images  
Wonders of Pakistan supports freedom of expression and this commitment extends to our readers as well. Constraints however, apply in case of a violation of WoP Comments Policy. We also moderate hate speech, libel and gratuitous insults.

YOUR COMMENT IS IMPORTANT

DO NOT UNDERESTIMATE THE POWER OF YOUR COMMENT

We do not claim exclusive rights on all articles, images or videos published on this site. The sources we use to create our articles, images, videos etc. are credited with a proper linkback. However, we do host material from unknown authors we receive via mails, from friends and our readers.
If you own copyrights to some material and you want us to remove it from our pages, contact us to claim your ownership and we will either credit you, or if you wish – completely remove the content.

This was also Pakistan [4.1]



A 1951 brochure of a Pakistani company (based in Sialkot) specialising in the making of musical instruments from wood and cow skin. Sialkot is still famous around the world for its quality sporting products (especially cricket bats, hockey sticks and footballs), but for many years it was also one of the top producers and exporters of music instruments. Many western pop and jazz musicians used drums made in Sialkot across the 1950s and 1960s. 

·

THIS WAS ALSO PAKISTAN

·

by Nadeem F. Paracha

·

Starting with “Those were the Days….” which formed the first part of this series, we took you down the memory lane to those years of Pakistan’s history (here, here, and here), and then to the second part. Titled under “Picturing Pakistan’s Past”, we brought some more scenes, more news and still some more happenings of the period from the early 1950s to the end of the 1970s (here, and here). This was followed by yet another part, the third one titled “This was also Pakistan” (here and here).

And finally, as author of this photo series says, 
Also Pakistan series was supposed to conclude with the third installment of this bitter-sweet exercise in nostalgia.

But we have decided to return with yet another installment of Also Pakistan, not only due to its immense popularity among those who experienced a very different Pakistan between 1947 and 1979, but also among young Pakistanis who were not even born between the mentioned years and were pleasantly surprised to see (through this series) a Pakistan that had nothing (or very little) to do with images of angry men and women burning flags and buildings, blowing up mosques and markets and dragging a once highly promising, diverse and vibrant country into an abyss where only isolation, mistrust and fear thrive.

This series remains to be part of a concentrated effort and painstaking research to capture a Pakistan that now seems like a different planet compared to what it has been ever since the 1980s.

A strange, alien place that was also called Pakistan.

***

1 9 47-50

The interior of a Jewish synagogue that was situated in Karachi’s Ranchore Lines area.  The synagogue was regularly frequented by a small Jew community that resided in the city but migrated to the US and Israel, soon after Karachi became part of Pakistan, even though the synagogue was never attacked nor damaged.

1 9 5 1

Former Pakistani Prime Minister, Liquat Ali Khan (left), having a chat with famous Hollywood actor and star James Stewart (second from left) in Lahore (1951). Also seen in the picture is Pakistani Premier’s wife, Begum Liaquat. Liquat was assassinated the same year in the Pakistani city of Rawalpindi.

1 9 5 2

Pushtun tribesmen with drums (dhol) and other traditional instruments lead a marriage ceremony and play their way through a crowded street of Peshawar in 1952.

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The brilliant (and provocative) Pakistani short-story writer, Sa’adat Manto (right) seen with his family outside his residence in Lahore (in 1953).
Hailed as being perhaps the sharpest and most insightful Urdu short-story writer in the region, Manto, struggled with poverty and alcoholism in the face of the hostile reception his work got from the country’s conservative and religious sections.
He was accused of promoting ‘obscenity’ and even taken to court for this by some of Pakistan’s Islamic parties. Manto died young at the age of 42 due to liver failure in 1955.

1 9 5 6

Former Pakistani Prime Minister, Hussain S. Suhrawardy, arrives to head a cabinet meeting in Karachi in a cowboy hat (1956).

1 9 5 9

Pakistani sprinter, Abdul Khalique (left), on his way to winning Pakistan’s first international gold medal in athletics. He won this honour in the 1959 Commonwealth Games in the 100 meters dash.

1 9 5 9

Visiting American President, Dwight Eisenhower, being introduced to the Pakistan cricket team at Karachi’s National Stadium in 1959. Eisenhower arrived with Pakistani head of state, Ayub Khan, to watch the first session of a Pakistan vs. Australia cricket Test match.

1 9 5 9

Visiting American President, Eisenhower, travels in an open-top horse buggy with Pakistani President, Ayub Khan, through the streets of Karachi, cheered by a large crowd. He then addressed the crowd at the city’s Jinnah Ground (then known as Polo Ground).

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A 1960 introductory brochure announcing the founding of a Methodist church in Karachi’s Garden Road area. The brochure contained information in English, as well as Urdu.

1 9 6 1

American and Pakistani models exhibit saris made in Pakistan during a 1961 Import/Export festival in the US. Along with India, Pakistan was one of the leading designers, makers and exporters of saris. It was also the preferred choice of urban middle and upper-middle-class women of the country till about the late 1970s and worn by them during festivals like weddings, parties and even Eid.

1 9 6 2

Pakistani stage actor (and later TV personality), Zia Mohiuddin, seen here in a British TV series, ‘The Adventures of Sir Francis Drake’ (1962). In Pakistan, Zia became hugely popular with a stage show (for Pakistan Television [PTV]), the ‘Zia Mohiuddin Show’ (1970-72). He went on to act in various British and American TV series and films and then once again found fame in Pakistan as a brilliant reciter of the poetry of Faiz Ahmed Faiz and Mirza Ghalib.

1 9 6 2

Visiting American Vice President, Lyndon Johnson, stops to meet a camel driver in Karachi in 1962. During the spontaneous conversation, Johnson invited the camel man (Bashir Ahmed) to visit the United States. In 1962 the American government funded Bashir’s trip to the US. Bashir was soon taken to Johnson’s private ranch in Texas. The US government then financed Bashir’s trip to Mecca (to perform Umra)..

1 9 6 2

Famous American mystic, Samuel Lewis, seen here with the keepers of the Sufi saint, Data Ganj Baksh’s shrine in Lahore (1962).

1 9 6 3

A 1963 press ad of Pakistani airlines, PIA. As mentioned in previous ‘Also Pakistan’ features, PIA, between 1962 and 1980, was considered to be one of the top 10 airlines in the world, having one of the best in-flight entertainment facilities.
The above ad highlights the airline’s in-flight entertainment facilities as PIA was actually the first airline in the world to start showing Hollywood movies during flights.

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A 1964 PIA in-flight information card informing its clients that the alcoholic beverages on the plane will cost tourists a bit more than the locals.
Serving alcohol on PIA was banned by the government in 1977.

1 9 6 5

A 1965 vinyl recording of the song ‘Karachi’ written and performed by popular American jazz ensemble, Maurice Miller Trio.

1 9 6 7

In 1967, a group of Pakistani high school kids designed the above-seen car all on their own. Dubbed as ‘The first car made in Pakistan,’ the car soon vanished from the country’s memory but the students all ended up getting scholarships to prestigious American engineering universities.

1 9  6 8

A Pakistani minister meeting a visiting American football team before a match in Karachi (1968). The team played three matches against the Pakistan team, winning two and losing one.
 

1 9 6 8

A 1968 press ad of Coca-Cola. This ad also appeared in American newspapers.

1 9 6 8

PPP chairman, Zulfikar Ali Bhutto, gestures being handcuffed by the police during an anti-Ayub Khan rally in Karachi held by left-wing student organisations (1968). Ayub resigned in 1969.

1 9 6 9

A vintage 1969 coaster of Pakistani beer brand, Murree. This particular coaster is from the bar at Karachi’s Excelsior Club that was situated in the Saddar area but forced to close down in 1977.

1 9 6 9

A special stamp was issued by the government to celebrate the winning of a gold medal by the Pakistan hockey team in the 1968 Mexico Olympics.

1 9 6 9

 A cop beats up a student during an anti-Ayub rally in Karachi organised by leftist student organisations (1969).

1 9 7 0

A 1970 photo of famous Pakistani leftist leader and firebrand, Abdul Hamid Bhashani (also known as Maulana Bhashani). Bhashani, a Bengali, was one of the founders of Pakistan’s first large leftist party the National Awami Party (NAP), that he formed with progressive and Marxist Mohajirs, Sindhi nationalist, GM Syed, Baloch nationalist, Ghaus B. Bezinjo, and Pushtun nationalist, Bacha Khan.
Though a devout Muslim, Bhashani was fiercely leftist in his politics and a great supporter of Chinese communism. In 1968 he broke away from NAP’s pro-Soviet leaders, Bezinjo and Wali Khan (who formed NAP-Wali), and formed his own faction, NAP-Bhashani. After the break-up of Pakistan in 1971, Bhashani moved to the newly formed Bangladesh. He died in 1976.

Contd…

Next: This was also Pakistan [4.2]

Page  2 

***

You might also like: 

This was also Pakistan [ 3.1 ],  This was also Pakistan [ 3.2 ]Picturing Pakistan’s Past, [2.1] Picturing Pakistan’s Past, [ 2.2 ] Those were the days my friend [1.1]Once Upon A Time in Pakistan…[1.2 ]Once Upon A Time in Pakistan… [1.3 ]
Source of text and all images   
Wonders of Pakistan supports freedom of expression and this commitment extends to our readers as well. Constraints however, apply in case of a violation of WoP Comments Policy. We also moderate hate speech, libel and gratuitous insults.

YOUR COMMENT IS IMPORTANT

DO NOT UNDERESTIMATE THE POWER OF YOUR COMMENT

We do not claim exclusive rights on all articles, images or videos published on this site. The sources we use to create our articles, images, videos etc. are credited with a proper linkback. However, we do host material from unknown authors we receive via mails, from friends and our readers.
If you own copyrights to some material and you want us to remove it from our pages, contact us to claim your ownership and we will either credit you, or if you wish – completely remove the content.

 

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